Jay-Z and Beyonce, faithful to a family tradition, have released a new album without the slightest notice.
The couple released a joint album that alludes to the displeasure of the rapper for this year’s Grammy and includes a greeting from his daughter Blue Ivy to his brothers.
The nine-track album “Everything Is Love” appeared on Saturday at the live music service Tidal, of which Jay-Z is one of the owners.
The subjects in which Beyonce makes rap are more numerous than in previous albums.
In a song that includes a coarse term in the title, Jay-Z whips the Grammy. He arrived at the awards ceremony in February with the highest number of nominations and left empty-handed.
The rapper says he turned down the Super Bowl halftime show because the NFL, the football league, needs him more than he needs them.
Blue Ivy finishes the song “BOSS” with a greeting to Rumi and Sir, his brothers of one year.
In 2013, Beyonce released her self-titled album “Beyonce” without warning.
The surprise effect has now become their hallmark. Four years after their first joint tour, Beyoncé and Jay-Z were performing together again this Saturday, June 16, on the stage of the London Stadium.
But the two American artists waited until the very last seconds of their show to announce on giant screen the release of a new joint album. The news was immediately taken back on the social networks by the fans present on the spot.
A few seconds later appear in the stadium the first images of a clip broadcast on the Internet in stride. The song, titled Apeshit, is the first single from a nine-song album called Everything Is Love , only available on Tidal, the online music platform launched in 2015 by Jay-Z.
Singer Beyoncé, 36, and mother of three children with Jay-Z, immediately promoted the album to her Instagram account, followed by 115 million subscribers.
An impressive clip shot in the Louvre
The clip of Apeshit , second title of this new album, was directed by Ricky Saiz and shot in the biggest secret in the rooms of the Louvre, in Paris. For the occasion, the couple presents itself under its real name – The Carters – and stands in front of the most emblematic works of art of the Parisian museum.
Like this first song, the rest of the album allows the superstar Beyoncé, who has sold nearly 120 million albums in the world, to plunge into the world of rap. Her husband Jay-Z also settles his accounts with the record industry and especially with the Grammy’s – the most important musical award – to which he was widely nominated, but which he left empty handed last February.
The star couple does not have to worry. The former singer of the group Destiny’s Child has a habit of beating all records. His previous solo album, Lemonade , released in 2016, went straight to the top of album sales. Jay-Z, at 48, is one of the most influential rappers and a savvy businessman, with a fortune valued last year by Forbes at $ 810 million.
Beyoncé and Jay-Z will perform in France in the coming weeks, as part of their world tour On the run tour II , which will stage July 14 and 15 at the Stade de France and July 17 in Nice.
Here is tracklist;
7 HEARD ABOUT US
8 BLACK EFFECT