You know what they say, auto ads are the lifeblood of radio. The blue skies, the crystalline raindrops, the fresh scent that only the woods give off. The Earth is a concentrate of colors and scents , which must be preserved, protected, enhanced. Hyundai tries to do it with hydrogen cars and has found among its travel companions BTS, the most famous pop band in South Korea and at the top of the charts all over the world.
With the video you see above, Hyundai and the BTS wanted to celebrate Earth Day on the 50th anniversary of its establishment . Earth Day 2020 was the right occasion, in a planet wounded by the coronavirus, to promote a different culture of protecting the environment and the health of the organisms that inhabit it, humans among others. Hyundai’s hope is to build a sustainable society in its production processes and its consumption, which finds in hydrogen the right push to shape the economy . On the other hand, a famous book by Jeremy Rifkin of some years ago had the same hopes.
Young, hugely popular, with over 20 million records sold worldwide , the BTS are testimonials of this campaign and at events such as the Grammys they arrive aboard Nexo , Hyundai’s hydrogen car. The name BTS stands for Bangtan Sonyeondan, which in Korean translates as "bulletproof boy scouts" , and they are now a myth not only at home, so much so that in the USA they have climbed the charts as only the Beatles before among the foreign bands . Global Brand Ambassadors of Hyundai launched the #DarkSelfieChallenge for Earth Day, inviting them to post photos with the hashtags #DarkSelfieChallenge and #EarthDay on social networks by May 4th.
As we anticipated here on Ginger Generation , the BTS recently signed a new important collaboration with Samsung! The K-pop group par excellence has in fact decided to work side by side with the tech giant, of which he is the new testimonial!
On the occasion of the launch of the Samsung Galaxy S20, the main competitor smartphone manufacturer of Apple has given birth to a new adorable spot that sees the boys as protagonists. Jimin, Jungkook, Jin, Suga, J-Hope, RM, V and Jin are in fact the face of the brand’s new advertising campaign, perhaps coming soon also on TV.
In case you came here for the first time and you don’t know BTS (but we doubt it!) Know that we are talking about the most famous K-pop group in the world today. These 7 Korean kids quickly conquered the world rankings, becoming a global phenomenon in no time.
What is the song of the advertising Samsung S20 called?
The piece in question chosen for this spot is the sparkling Best of me. The piece, as certainly all fans of the Army will know, is one of the BTS songs inserted on the album Love Yourself 承 ‘Her ‘. The piece is specifically the second single from the lucky album.
With Samsung, we remind you, the BTS have signed an agreement for the C onnect BTS project . The project is a global initiative with museum curators from 5 of the largest cities in the world. London. Berlin, Buenos Aires, Seoul and New York. The very ambitious project aims to unite people around the world through art thanks to an unprecedented virtual experience.
Request for your favorite and chart-topping BTS songs on MOR 101.9 Metro Manila, the station is the biggest and number 1 radio station under the My Only Radio network and operated by ABS-CBN Broadcasting Corporation in the Philippines.
Use the following social media outlets and contact details to request for BTS songs.
Telephone number: (02) 3415 1111
The BTS are seven boys between 22 and 28 years of age who are changing the rules of pop . They come from South Korea and, without too many words, are currently the most popular boyband in the world . Despite singing in Korean. Standard bearersof the K-pop genre – a mix “made in Korea” composed of singing, rap and dance -, according to the Guinness World Record, the BTS are the celebrities who have achieved the highest level of engagement ever , with an average of 252,200 retweets per post. To exemplify the scope, their name has been tweeted more than those of Donald Trump and Justin Bieberput together. An amazing result for a band that, in these days, is definitely conquering the American continent too.
The name BTS is an acronym for Bangtan Sonyeondan , which means ” bulletproof boy-scout “, an expression that means “blocking stereotypes, criticisms and expectations that, like bullets, target teenagers, preserving their values”. Until in July 2017 the announcement arrived that BTS stands for “Beyond The Scene”: to reflect the meaning of ” portrait of the growing youth “, to indicate that the guys of the band – RM (band leader) , Jin, Suga, J-Hope, Jimin, V and Jung Kook – were progressively “overcoming the realities they faced”.
As much as they sold 10 million records sold, distributed over seven albums, the boys try to keep their feet on the ground. ” The first rule is to love ourselves ,” says RM spokesman. «Life has many problems, unpredictable obstacles. But I think the most important thing to live well is to be yourself. What we are trying to do ». In fact, BTS albums revolve around self-acceptance, school anxieties, social situation and even mental health , including the latest Maps of the Soul: 7 , the best-selling record in the history of South Korean music.
The seven boys made their debut in 2013 with the album 2 Cool 4 Skool , welcomed by a moderate success. But it is only in 2016 that they manage to break through internationally , with their EP Wings. But above all with the DNA music video . Which on Youtube has almost a billion views . And then with first place for three years in the Top Social Artist Award at the Billboard Music Awards (audience award, they managed to beat heavyweights like Justin Bieber and Selena Gomez . They also manage to beat the Beatles, placing three albums in first place of the Billboard 200 in the same year.
Today, BTS compete in the US market with great agility, thanks to the exhibition at the Grammys last February and participation at the Tonight Show to Jimmy Fallon , where the band sang and danced in a Grand Central – the railway station Manhattan – completely empty . Earning over 4 million interactions through social networks, setting the absolute record for the current year.