RMN, Radio Mindanao Network, known for its top notch radio imaging and production has edged out other radio news network in the country in terms of branding.
The network recently launched its latest nationwide brand campaign “Itatak Mo”, a derivative of the popular “Taktak Mo” novelty song by Joey De Leon popularized in the noontime show Eat Bulaga.
The jingle became an instant on air and online hit as in-house videos were published on YouTube. All AM Stations of RMN in the country have uploaded their versions on each their own YouTube channels. Each station were commissioned to produce a video based on the jingle, showcasing the local station’s administrative, the on air staff and locals as casts. Continue reading