“Power of Sung IDs”: 2014 ReelWorld Jingle Package on New UK Digital Radio


Radio Yorkshire Jingles
Radio Yorkshire Jingles

Radio Yorkshire is a new digital station in the UK and they are proud to say they are using jingles from ReelWorld Europe.

The station offers a varied programming  including regional news, music and sport.

I am a strong believer in sung jingles, the sort you hum long after you hear them.

“I am a strong believer in sung jingles, the sort you hum long after you hear them.

I have also been a keen follower of ReelWorld for many years so I was thrilled to get the chance to work with Ant and the team at MediaCityUK. From initial call to the end result, with lots of custom tweaks and feedback along the way, these guys just get it! They know how to help shape a brand through the strongest of sonic logos and the clearest of vocals.

I hope Radio Yorkshire will be known for many great things – and the jingle package will be up there towards the top of the list!”

– Rick Houghton, Director of Broadcasting at Radio Yorkshire.

Radio Yorkshire aside from streaming on the world wide web and on DAB also broadcasts with its unique TV studio along side video streaming.

The adapted package consists of ID themes taken from the popular Radio Norge and Radio Veronica jingle packages and it does not stop there because it also comes with a Radio Yorkshire audio logo infused custom sports and news bed.

“As a proud Yorkshireman myself it was a privilege to work with Rick and the team on the new package and I wish them all the best with their endeavours.”

– ReelWorld Europe’s Managing Director Anthony Gay.

You can hear a demo of the jingles on the official ReelWorld Europe SoundCloud account and follow the latest updates from ReelWorld Europe on Twitter through @reelworldeurope

Visit http://europe.reelworld.com

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