Evolution of DWRR Brand
Waiting in anticipation since October 1, 2009, fans and radio listeners are keeping their seat belts tight for a new 101.9 DWRR brand to launch very soon. Meantime, the station goes on an automated jock-less mode and identifies itself as ABS-CBN 101.9. According to DJ Laila, the DJs are still around but are only spinning until official launch of the new brand.
No one knows for now if this re-branding is a complete format flip or just a new logo launch. DWRR, has had many rebrandings in the past from KO Radio in 1986, Zoo 101.9 in 1987, Radio Romance in 1989, WRR 101.9 in 1996, “Alam Mo Na ‘Yan! 101.9 For Life!” in 2005, and Bespren 101.9 For Life in 2009.
While everyone’s speculating on the precise day of the launch, some are thinking that the station will embrace the network’s provincial FM brand M.O.R. (My Only Radio). It won’t be for long though, if it’s going to be M.O.R. 101.9 or something else.
In the meantime, let’s take a trip back in time with the evolution of the DWRR 101.9 logo and jingles.
101.9 Jingles
101.9 For Life Jingle by Vhong Navarro
101.9 For Life Jingle by Yeng Constantino and Itchyworms
Pinoy Radio UK: Interview with Sonny Laragan, Station Manager
Pinoy Radio UK is the first and only 24/7 online radio in the United Kingdom and Europe playing purely Original Pilipino Music (OPM). It’s broadcasting from the heart of the UK with studios in London, England. Songs composed and performed by Filipino artists from the 70s up to today’s current OPM hits are featured on the station.
Sonny Laragan is the station manager of Pinoy Radio UK and he generously took time with us to share the story and sound of the new Pinoy internet station.
1. How did the idea of putting up Pinoy Radio UK come up?
Actually, the plan is to have a pinoy radio station in every country here in Europe. Everything starts here in London first. We plan on having O/B (outdoor) broadcast vans for remotes.
Then if everything works out fine, then we start another radio station in Italy. It would be Pinoy Radio Italia. We could base the station in Italy in Milan probably as we have the biggest concentration of pinoys in the city. We would try to expand to Rome and other main cities of Italy.
After Italy…the 3rd priority for establishing a pinoy radio station would be Austria (Viennna & Salzburg). Then the rest would follow. However, I would have to create a base in Manila as well to serve as a news center for all radio stations in Europe.
2. What is the goal of Pinoy Radio UK ?
The idea of putting up the station began 3 or 4 years ago. My objective was to create a station that would be 100% OPM. To play songs either composed or performed by Filipino artists/singers.
3. What are the programs, shows, and segments of Pinoy Radio UK?
The planned programs are as follows:
Sunday Live (2 – 5 pm UK / 9pm – 12 mn RP) The aim for this show is to have a guest singer/band on the program and give the listeners a chance to interview the guests on the show.
On The Spot (1 – 2 pm UK / 8 -9 pm RP) A hour of songs of a featured artist of the week.
Sabado Night Pary (9pm – 12 mn UK / 4 – 7 am RP) 3 hours of dance and uptempo songs
Nigh Jam (Weeknights 9 – 11 pm UK / 4 – 7 am RP) A 2 hour call-in talk program
These are initial programs that we would have on the station.
4. How many DJs do you have?
We’re still building the team and the station is a work in progress.
So there you have it. Mr. Sonny Laragan, Station Manager of Pinoy Radio UK. We’ll be hearing more from Pinoy Radio UK as they add new DJs and more stations in key European cities.
Listen now, go to www.pinoyradiouk.com.
Pinoy Radio UK also received jingles from RadioJinglesVIP.com. Take a listen to the cuts below.
If you want your web station to be featured here, email us at radiojingles.co.nr {at} gmail {dot} com.
DWFM 92.3 For Rent?! Anyone?
Losing profits due to declining sales, a well known mall back in my place decided to rent the entire third floor. Within a few months, the third loft looked like a “tiyangge”. Not a bad idea. People start to swarm back to the mall.
After Joey @ 92.3 and XFM, (oh did I mention MRS?) the 92.3 dial point has just gotten another facelift. Introducing — U92. The format — Hot AC. Owner: still NBC, but it’s not them managing the programming.
The U92 format is handled by Francis Lumen, president of All Youth Networks, which covers MTV Philippines. Lumen was a president of NBC and also a blocktimer. When NBC realized they couldn’t make any more profits, they lifted the XFM format and handed over the entire programming task to the AYC President.
Lumen is basically renting the whole DWFM airtime*. The question is will this really bring more profit to NBC?
AYC is a solid company. You got solid names in the industry jocking the station (KC, Marc Abaya among others). Running MTV Philippines means a captured market and competitive edge. No doubt it can generate that much needed revenue.
But like pop music, new brands have the tendency to become disposable. While it’s still hot, they had to make the most out of it. If U92 will become as solid as the MTV brand, they could last for a number of years. If it won’t? Well, NBC can still look for another tenant to do the programming for them. And Francis Lumen won’t have to worry about losing profits.
The mall did get a positive bottom line for a while. Poor owners, the solution they thought later gave them more headache. Their tenants became the owner’s competitors. Shoppers went for the tiyangge’s. Movie watchers preferred the DVDs than going to cineplexes.
Congratulations though to U92. Bring on the love! Cool to be U! Listen to U92 FM Online at www.u92.fm
Mediaquest, audioWAV Launch WAV FM
Mediaquest, a subsidiary of SMART TELECOM, partners with audioWAV for WAV FM. Eight terrestrial Radio stations. WAV FM is a new format on a 2-2 mix airing in 8 key cities in the country. The network plays all the number one hits from all parts of the globe mixed in with OPM (Original Pilipino Music).
WAV FM is now airing in Cebu and Davao. WAV will start hitting the airwaves in Naga next week, and soon to make WAVes in Baguio, Bacolod, Cagayan de Oro and Baguio and more!
Tune in to WAV FM Cebu Live Stream thru www.hayag.com keyword: WAV FM Cebu.
WAV FM Sound Byte
WAV FM 101.9 Aircheck September 29, 2009
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Aksyon Radio Cebu Launches Social Network
Aksyon Radio Cebu DYXR AM 684 KHZ pushes online streaming to a new level. Aksyon Radio Cebu launches its own Ning.com network via http://aksyonradyocebu.ning.com
Ning.com is a free social media web platform enabling individuals and organizations to create their own community. With social connectivity more prevalent these days in the information superhighway, DYXR takes advantage of this technology, inviting in more listeners/visitors, while maintaining a solid and rightly targeted audience.
Unlike other social sites like Facebook, Myspace, and Friendster, Ning.com allows a group to have its own micro social site. Members can add photos, blogs, videos, share info, discuss topics on forums. This web platform is a great way for stations to increase revenue as well.
For all Cebuanos and avid listeners of Aksyon Radio worldwide, log on now to http://aksyonradyocebu.ning.com
Thanks to Sir Ernest for the up.
We’re back and We’re Not Suspended
Dreadful experience it was. Last week, RadioJingles.wordpress.com was accidentally blocked by WordPress.com, accordingly, due to violation of the Terms of Service. I emailed them right away, a guy from WordPress.com politely gave an explanation and apologized for the unintention “suspension” of our blog.
Glad we’re back. Here’s their email:
Hi,
I am really sorry for that happening – I cannot see why yet but I can assure you it will not happen again.
The blog is back just as you left it and I very much apologise for the trouble we caused you.
–
MarkLesson:
If you got suspended/punished/fined for no reason at all, send your complain or appeal right away, otherwise, you enjoy something you don’t really deserve.
Radio Jingles From Metro Manila Stations
Jaime always surprises me with his amazing montage of radio jingles and IDs. Here is a collection of station IDs from all Metro Manila radio stations, in order of their dial points. My favorite is the Wave 89.1 Jingle.
Featured stations:
Jam 88.3, Wave891, Magic 89.9, 90.7 Love Radio, 91.5 Energy FM, XFM 92.3, Monster Radio RX 93.1, 93.9 i-FM, Mellow 94.7, 96.3 Easy Rock, Brgy. LS 97.1, 97dot9 Home Radio, DZFE 98.7 The Master’s Touch, 99.5RT, RJ 100, Yes! FM 101.1, 101.9 For Life!, 102.7 Star FM, 103.5 Max FM, DWBR 104.3 Business Radio, 105.1 Crossover, RJ UR 105.9, 106.7 Dream FM, NU 107 and 107.9 U-Radio
Visit Jaime’s YouTube channel here http://www.youtube.com/user/jlhabitan50
Radio DJ Tip: DJs Should Learn Txt Lingo
I tuned in once on iFM 93.9 Cebu. The morning show hosts were on their text greeting segment, when the male DJ complained about one text message that was abbreviated.
The DJ whined, “next time ayaw ninyo i-abbreviate ang inyo mga text kay lisod kaayo basahon. Ha, please next time, when you text please do not use abbreviated words, kay lisod basahon.” The DJ said this in a very unfriendly manner.
Translated: “next time, don’t abbreviate your text messages because they are difficult to read. Okay, please next time, when you text please do not use abbreviated words, because it’s difficult to read.”
As a DJ and a listener, I’ve also had similar experiences/encounters. DJs can request listeners/texters to send their messages in complete spelling. But the DJ delivered his words inappropriately, with a mad tone. And when a DJ whines up on the air over such trivial stuff, is just so unprofessional.
Here’s the problem: DJs ask listeners to text them their greetings, requests and what nots. And when their listeners send in their texts, DJs grumble?!
Here are some tips for DJs:
1. If a txt msg is hard to decipher or is just inappropriate to read on the air, the DJ should better not read it.
2. The DJ should politely and friendly request his listeners to send their text messages in complete spelling, otherwise abbreviated but still legible.
3. I suggest the DJ should start embracing the generation txt lingo. He should learn to adapt the ways of his listeners. That’s what a radio station should really be, a reflection of the culture of its listeners.
4. And yes, please Mr. DJ, read first your text messages off the air, before airing them. I find it very awkward to listen to DJs who sound dyslexic reading text messages.
“Ang sagwa pakinggan ng mga DJs na nagkakabulol-bulol, tapos parang kung misan, sinasadya pang paputol putol yung pagbasa ng text, para kunwari mahirap talaga basahin yung text.”
For heaven’s sake, if you are not used to reading text messages, please do your homework. Rehearse it, before airing. Let’s make radio a better medium, okay?
Wave 89.1 FM – Manila’s Influential RNB Station
Wave 89.1’s 2009 TV Ad was released earlier this year, blasting off its new format as an R&B station. I also noticed that other stations under the Quest wing are also starting to get its own identity, which is great, so as not to overpopulate the Manila airwaves with too many CHR-ish stations.
Max FM 103.5 is now more rhythmic CHR leaning. 99.5 RT is trying to become a pang-masa TOP 40 station. Jam 88.3 is strictly Modern AC. My hats off to the Quest group! 2 more formats though are missing, an alternative AC format, like the defunct K-Lite, should be brought again in the Manila airwaves. And, a CCM station would be a great addition!
Watch the 2009 TV Promo for Wave 89.1
7 Things I Hate That Most Radio Stations Don’t Do
To copy from a Dan O’day Blog, there are 7 things radio stations should habitually. When I say habitual, it should be definitely done regularly. The problem with radio stations these days, they only do promos, hype their programming during survey seasons. Tsk tsk tsk
From: http://danoday.com/blog/2009/08/mike-mcvay-radio-programming/
1. NEWS & INFORMATION IN THE MORNINGS Winning radio stations present informative news reports and have community information so listeners can plan their lives. The most successful of these radio stations present news that, were it in print, would mirror a local weekly small community newspaper.
2. PRESENCE AT COMMUNITY EVENTS Being everywhere, being seen by everyone, being involved with anything that matters to the community, attaching your name to those things the community cares about is extremely important.
3. FAVORITE MORNING SHOW How often do people change their radios in morning drive? They all do it in the car, but seldom do they change the clock radio in their bedroom.
4. BEING FUN TO LISTEN TO The person working in a steel mill considers your air talents’ job (being paid to play music and talk) as anything but work. Encourage your on-air talent to sound as though they’re having fun.
5. BEST FOR LISTENING AT-WORK Successful music stations have a product that is compatible with at-work listening locations. You MUST be a “Listen While You Work” radio station to be successful.
6. MOST CONTESTS We’ve all seen studies that indicate only 5% to 10% of the audience plays contests. But the most successful stations have contests and games on the air. Radio stations that win … play games.
7. HERITAGE/LENGTH OF TIME IN FORMAT/CONNECTION TO THE MUSIC A radio station that brands one name with the type of music it plays and doesn’t keep changing will have the greatest opportunity for success. Find something that works …. And stick with it.
You’ll find more of Mike McVay’s Radio Programming Secrets here.
Radio Online Now 